KYSO -BRANDING
MY ROLE
Branding Design
Packaging Design
Photography
OBJECTIVE
To create a captivating design for a local sock business, to amplify a vibrant and daring palette, enticing a demographic of young professionals looking to make a bold statement.
LOGO
The Logo design was crafted to radiate a playful essence, seamlessly merging an abstract representation of a striped sock into the letter 'K', complemented by a subtle slant in the 'S'. These elements intertwine to capture the brand's spirit.
BRANDING GUIDELINE
To maintain a cohesive and consistent visual identity, branding guidelines were developed. These guidelines serve as a blueprint to ensure all third-party vendors align with consistency across all platforms and mediums.